Marketing Piggott to the World......
"A Chamber Board Member just sent this rationale for a new Chamber website to the Blog.
20 REASONS FOR ESTABLISHING A PIGGOTT CHAMBER OF COMMERCE WEBSITE
1. To Establish a Presence
a. Open the Door
b. Show Directions
c. Offer Mailing LIsts
d. Offer Maps and Promotional Literature
2. To help Members Network
a. Supply Contacts to attract Members' Sales Leads
3. To make Business Information available
a. Find a Local Business
b. Learn about our Local Community
4. To serve our Members
a. Market to the Marketplace - "Got your Business Covered."
5. To heighten Public Interest
a. Where to go - What to do ?
6. To release Time Sensitive Materials
a. New Local Codes
b. Community Changes
7. To sell our Members' Products and Services
a. Example: $50.00 / Month
b. E-Commerce Enabled Site for Members
c. Shopping Cart System for Member Sales
d. Hosting Member Sites
e. On-line Payment System
f. To assist Website Development
8. To reach Desirable Demographic Markets
a. Move with the Winners
9. To answer frequently asked questions
10. To open International Markets
a. World - Wide Presence
11. To create a 24 hour service
12. To make changing information available quickly
13. To allow feedback from members and their customers
a. Feel the pulse of Business Activity
14. To reach the Media
a. Arkansas Tourism Market
15. To reach Education and Youth Markets
16. To stimulate state-wide Public Interest
17. To reach Specialized Markets
18. To Cross - Communicate more Professionally with
a. Local Markets
b. Arkansas Markets
c. Domestic Markets
d. International Markets
19. To more efficiently control Advertising Costs
20. Time is of essence.......
